Top 50 Farmers
ABOUT
Top 50 Farmers is a community platform dedicated to scaling healthy soil through regenerative agriculture by celebrating and empowering the work of farmers practicing regenerative management.
Built on the voices and leadership of farmers, Top 50 Farmers unites the value chain to develop new pathways of opportunities to support this acceleration and transition.
Built on the voices and leadership of farmers, Top 50 Farmers unites the value chain to develop new pathways of opportunities to support this acceleration and transition.
Top50Farmers acts as a catalyst, elevating and empowering regenerative farmers to redefine the future of agriculture. In believing that new opportunities, role models, investments, and collaborations are more essential than ever to make regenerative farming the norm. This requires strong industry support that drives market demand and unlocks new financing solutions.
With the backing of farmers, businesses, investors, and conscious consumers, Top 50 Farmers accelerates the shift toward regenerative products and pioneering innovative funding models. More than just a platform, Top 50 Farmers is a dynamic community hub where leaders in agriculture connect, collaborate, and co-create opportunities to scale regenerative farming and restore soil health.
Top 50 Farmers spotlights pioneering farmers, champions their success stories, and equips them with powerful networks and an acceleration toolkit to amplify their impact.
Storytelling & copyWRITING
Behind every regenerative farm stands a human with an outstanding story that wants to be told to the world. This is where I stepped in. As one of the storytellers of Top50Farmers, I narrated the individual, truly inspiring journeys of pioneering farmers, capturing the vision, philosophy, and way of working with nature of farmers like Peter Fröhlich based in Switzerland and Luke Hasell from Great Britain.
Having been inspired by Top 50 Farmers in my previous work, I'm deeply grateful to have been part of the team helping to spread these stories to the world.
© Top 50 Farmers Website - Peter Fröhlich
From Swiss Fields to International Expansion
Peter Fröhlich is rooted in the Swiss countryside, on a generational farm that carries stories weaving back to Roman times. Today, he lives there with his partner, two children and his parents, continuing a family history that has always been closely tied to the land. His father has been farming for 21 years and the last 15 years have been a journey of regeneration.
Peter Fröhlich is rooted in the Swiss countryside, on a generational farm that carries stories weaving back to Roman times. Today, he lives there with his partner, two children and his parents, continuing a family history that has always been closely tied to the land. His father has been farming for 21 years and the last 15 years have been a journey of regeneration.
Peter’s transition into regenerative farming wasn’t marked with a specific starting point or interest. Rather, it evolved over time. “I have been involved in Oberacker, one of the oldest trials on no-till about 30 years ago. Then travelled the world as a passionate cow breeder, followed by working for a large multinational. I also worked on international programs, which ...
Written by Top 50 Farmers and Anna Lienbacher
© Top 50 Farmers Website - Luke Hasell
A Farm as a Home, Sanctuary, and Place of Celebration
Located in Somerset’s Chew Valley in the United Kingdom, The Story Farms is a 125-hectare farm operating entirely under regenerative management. Luke Hasell’s dream is to create a regenerative farming foundation that stewards not just a few acres, but millions. The Story Farms is a catalyst for this 1,000 year vision serving as a vibrant sanctuary for inspiration, celebration, and education to inspire a collective awakening around land stewardship.
Located in Somerset’s Chew Valley in the United Kingdom, The Story Farms is a 125-hectare farm operating entirely under regenerative management. Luke Hasell’s dream is to create a regenerative farming foundation that stewards not just a few acres, but millions. The Story Farms is a catalyst for this 1,000 year vision serving as a vibrant sanctuary for inspiration, celebration, and education to inspire a collective awakening around land stewardship.
The 1,000 year future vision stands in contrast to the farm's deeply industrial past, which dates back to the early 1900s. The landscape shifted dramatically when the government purchased Chew Valley land to support the water needs of Bristol and Bath. Following the reservoir's creation, the remaining ground was subjected to decades of intensive, conventional agricultural production.
In 2003, Luke inherited the family land after his father....